Features
Custom Product Builder gives you all the tools you need to sell customizable products — all in one place.
Everything is built in.
Everything is built in.
More revenue with one app.
Upsells and add-ons happen while customizing → higher AOV.
Fewer returns.
Live preview builds confidence and reduces mistakes.
Fast, zero-code launch.
Niche presets, drag-and-drop, and ready-made integrations.
Original features
Live preview
The Live Preview feature in the "Custom Product Builder" Shopify app allows customers to see real-time visual updates of their product as they customize it. Whether
they're changing colors, adding text, or selecting components, every change is instantly reflected in the preview. This feature is crucial because it builds customer
confidence in their choices, reduces uncertainty, and creates a more interactive shopping experience.
Drag-and-Drop Canvas
The "Drag-and-Drop Canvas" feature in the "Custom Product Builder" app allows users to personalize specific regions of a product by adding images and text within
predefined boundaries. Customers can easily drag and drop their design elements into place, rotate them for better alignment, and adjust colors to match their vision.
This intuitive customization experience gives users creative control while ensuring their designs stay within print-safe zones—perfect for print-on-demand products like
t-shirts, mugs, or phone cases. It not only enhances the user experience but also helps merchants deliver accurate, production-ready designs.
Inventory Management
This feature helps you track and manage stock levels for customizable products, including variants like colors, materials, and personalized options. It ensures
real-time inventory updates when customers make selections, preventing overselling.
Great for stores selling made-to-order, or personalized items!
Great for stores selling made-to-order, or personalized items!
Feature Suites
Product Visualization & Media
Pricing, Logic & Checkout
Bulk Orders & Inventory
Custom Input & Personalization
Security & Architecture
Security, performance, and scale—by default
CPB is engineered for high-traffic Shopify stores with complex, configurable products.
In the Shopify app, it relies on Shopify's real-time, multi-location inventory and connects to your ERP, CRM, OMS, and 3PL systems through Shopify and API-based integrations.
In the Shopify app, it relies on Shopify's real-time, multi-location inventory and connects to your ERP, CRM, OMS, and 3PL systems through Shopify and API-based integrations.
Performance & scale:
- Architecture designed to scale horizontally as your traffic grows
- Kubernetes-based microservices cluster that automatically scales resources with load
- Advanced caching and Redis Sentinel to smooth out spikes and keep responses fast
Real-time inventory:
- Leverages Shopify's real-time, multi-location stock updates
- Rules to hide sold-out or invalid option combinations
- API-friendly data model that keeps inventory and pricing in sync with Shopify and your backend systems
RBAC & auditing:
- Role-based access control with granular permissions
- Audit logs for key configuration and data changes
- Secure storage for API keys and other secrets
Reliability:
- Highly available databases with automatic failover
- Zero-downtime deployments so updates never take your store offline
- Regular automated backups and tested restore procedures
Compliance & process:
- Data Processing Addendum (DPA) available
- Defined incident response and communication procedures
- Regular security and penetration testing (on request)
No time to implement?
We will set it up or train your team.
Ready to boost sales and engagement?
Demo Call
Free demo call
30 min
Book a free demo call with one of our implementation specialists to get answers to all your questions and go through a custom product setup demo tailored for your business needs.
Meeting link will be sent via Google Calendar.
Any questions? We are ready to help.